Campaign India Team
Jul 29, 2019

Amar Chitra Katha gets Preeti Vyas as president and signs deal with FunOKPlease

FunOKPlease was founded by Vyas

Amar Chitra Katha gets Preeti Vyas as president and signs deal with FunOKPlease
Amar Chitra Katha, publishers of Amar Chitra Katha comics, Tinkle Magazine and National Geographic Traveller India, has announced the appointment of  Preeti Vyas as president. The publisher has also signed a licensing deal with FunOKPlease, a venture founded by Vyas.
 
Anuraag Agarwal, CEO, Amar Chitra Katha, and head - business development, strategy, mergers and acquisitions, Future Group, said, "We are delighted to welcome Preeti on board our management team at ACK. Her rich experience of over 24 years with children's content, retail and publishing industries will help fructify and add momentum to the exciting future plans we have for ACK Media. We are also thrilled to include FunOKPlease in our portfolio of content offering for children. Given their contemporary focus, the titles are a perfect complement to our current offering of mythology and history." 
 
Vyas said, "I am deeply honoured to take on the 'president' mantle of such a legendary Indian institution as ACK. I look forward, with great enthusiasm, to help its iconic brands, AmarChitra Katha and Tinkle, reach even greater heights as they endear themselves to a new generation of young readers. Furthermore, the FunOKPlease team is thrilled to associate with ACK. Their strong marketing, sales and distribution network will enable us to take our unique content to many more young readers across the country."
 
Source:
Campaign India

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

Premium
Bombay Dyeing and TOI urge you to #TakeBackSleep
Premium
13 hours ago

Bombay Dyeing and TOI urge you to #TakeBackSleep

Watch the campaign conceptualised by Bombay Dyeing and TOI here

Premium
Byju's awakens the inner student in Virat Kohli and Rohit Sharma
Premium
14 hours ago

Byju's awakens the inner student in Virat Kohli and ...

Watch the film conceptualised by Spring Marketing Capital here

Premium
How adspend varies by medium across APAC markets: Warc
Premium
18 hours ago

How adspend varies by medium across APAC markets: Warc

Japan spends well above global averages on TV and OOH, while China overindexes by 14% on internet spending and India outspends the global average on print by 21%, according to new data from Warc.

Premium
Blog: Ogilvy versus Vivo - whose idea was it anyway
Premium
1 day ago

Blog: Ogilvy versus Vivo - whose idea was it anyway

The author lists suggestions to avoid such a scenario in the future