Advertising
Campaign India Team
Aug 01, 2016

Agency Spotlight July 2016: Ogilvy & Mather

Standout work on Fevikwik, KFC, Lenovo, MP Tourism, Titan Skinn

Agency Spotlight July 2016: Ogilvy & Mather
Ogilvy & Mather is in the spotlight this month and rightly so, following a strong July with campaigns for MP Tourism, Fevikwik, Lenovo, KFC, and Titan Skinn. 
 
If there was any doubt, work for Tata Salt (OgilvyOne) around the Olympics, and the quirky launch of Center Fresh on the ‘Colapur’ railway platform sealed it for the agency.
 
Yes, some of these campaigns were first spotted in June, but we’re going by when they were featured by Campaign India. 
 
Soho Square, Ogilvy's sister agency, was also in the news for wresting back the creative mandate of Piaggio's Aprilia and Vespa.
 
The work that worked...
 

 

 

 
 
 
 
 

 
 
 

Have a campaign to showcase or a news development to share? Mail [email protected].
 

 

Source:
Campaign India

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Adobe launches ad making tool for small businesses

1 Adobe launches ad making tool for small businesses

Kia's Sonet embarks on a journey of uncharted thrill

2 Kia's Sonet embarks on a journey of uncharted thrill

WPP's 'pretty grim' profit warning: stock market analysts react

3 WPP's 'pretty grim' profit warning: stock market analysts react

Rob Reilly at Cannes 2025: Why advertising needs better PR (and even better ideas)

4 Rob Reilly at Cannes 2025: Why advertising needs better PR (and even better ideas)

Scroll-stopping or scroll-past? The 2.5-second ad dilemma

5 Scroll-stopping or scroll-past? The 2.5-second ad dilemma

WPP has appointed Cindy Rose, a senior Microsoft executive, to replace Mark Read as chief executive

6 WPP has appointed Cindy Rose, a senior Microsoft executive, to replace Mark Read as chief executive

Moves and Wins: Week of 30 June

7 Moves and Wins: Week of 30 June

Googlies on Google: A curiosity-driven game for search

8 Googlies on Google: A curiosity-driven game for search

Green isn’t a colour — it’s a claim you prove

9 Green isn’t a colour — it’s a claim you prove

Eknath Shinde's message to advertising, marketing and media professionals

10 Eknath Shinde's message to advertising, marketing and media professionals

Related Articles

Agency Spotlight: Ogilvy & Mather
Advertising
Aug 01, 2017
Campaign India Team

Agency Spotlight: Ogilvy & Mather

Agency Spotlight September 2016: McCann
Advertising
Oct 03, 2016
Campaign India Team

Agency Spotlight September 2016: McCann

Agency Spotlight April 2016: Ogilvy & Mather
Advertising
May 17, 2016
Campaign India Team

Agency Spotlight April 2016: Ogilvy & Mather

Tata Salt SuperLite asks users to take high sodium with a pinch of salt
The Work
Mar 31, 2022
Campaign India Team

Tata Salt SuperLite asks users to take high sodium ...

Just Published

McDonald's bets on boba, Bollywood and bold branding
The Work
1 hour ago
Campaign India Team

McDonald's bets on boba, Bollywood and bold branding

Ranveer Singh stars in McDonald’s India’s latest ‘Famous Orders’ spin, adding desi drama to a global celebrity-led menu format.

Memes eat ad budgets for breakfast
Marketing
2 hours ago
Himanshu Singla

Memes eat ad budgets for breakfast

As brands chase relevance, Idiotic Media’s CEO and co-founder explains why memes deliver punchy, platform-native content that’s cheap, viral, and built for Gen Z’s scroll-happy thumbs.

Hiring without the hustle: SuperStuff.ai rewires marketing talent
In-Depth
2 hours ago
Vinita Bhatia

Hiring without the hustle: SuperStuff.ai rewires ...

The startup is tackling adland’s broken hiring pipelines with AI, proof-of-work portfolios, and on-demand creative expertise.