Campaign India Team
Sep 01, 2016

Adfactors PR appoints Roger Darashah to newly created COO role

Was EVP - technology and global business director at Edelman Brazil prior

Adfactors PR appoints Roger Darashah to newly created COO role
Adfactors PR has appointed Roger Darashah to a newly created role of COO.  He moves from Edelman Significa in Sao Paulo, Brazil, where he was EVP – technology and global business director since January 2015. 
Besides handling client relationships and delivery of campaigns nationally, Darashah will support the agency in scaling operations internationally and bringing in best practices in client service to the Indian operations.
Madan Bahal, co-founder and MD, Adfactors PR, said, “We are proud to have someone of Roger’s calibre and perspective joining us. His global experience will strengthen our service offering and as we embark on launching new practices to fill the void in the Indian market place.” 
Darashah said, “I am excited to be here at Adfactors PR. The consultancy has all the right ingredients to attain a leadership position in the Asian public relations industry and beyond. The Indian market’s growth and potential provides an excellent platform from which to scale a global, integrated offering to support clients looking for a truly global approach. And, with its current market leading position and ambitions, it is an opportunity which Adfactors PR is wonderfully positioned to realise.”
Darashah, who started his career with Weber Shandwick London (1993), has also worked at Hotwire Paris, Edelman Europe (Spain) and Rediffusion/Edelman in India (2012-'15).
Campaign India

Related Articles

Just Published

12 hours ago

World For All targets discrimination against local pets

'Made in India' breeds of cats and dogs plead for some love in a campaign for an animal adoption outfit in Mumbai, in a campaign by Tonic Worldwide.

13 hours ago

Campaign India Digital Crest Awards 2020: Affle, ...

WATConsult (two), 22Feet Tribal WW, Auburn Digital Solutions, BC Webwise, Born Group, Dora Digs, FCB Interface, Fulcro, Happy Making Films, Kotak Mahindra Bank, Hashtag Orange, Schbang, SoCheers, Tally, Team Pumpkin, Thinkstr, Whirlwind and Zenith also win Gold

15 hours ago

Pine Labs appoints Gayatri Rath as chief marketing ...

Rath was consulting with the company for two years prior to this