Adani Group highlights human connection in new airport film

Adani Group has launched Aapke Safar Ke Humsafar under its #HumKarkeDikhateHain platform, presenting a narrative that emphasises the role of human connection in shaping travel experiences across Adani Airports. The film continues the platform’s shift from operational scale to stories that focus on people, care and meaningful interactions.

Ajay Kakar, head of corporate branding at Adani Group, said the campaign reflects the organisation’s intent to make travel memorable for every passenger, noting that the Group’s airport network connects India with the world. He added that the film represents the Hum Karke Dikhate Hain spirit across the Group’s infrastructure businesses.

The film was conceptualised by Ogilvy India. Chief creative officers Kainaz Karmakar and Harshad Rajadhyaksha stated that the series highlights how the Group is creating positive change through infrastructure while keeping communities at the centre. They also acknowledged the contribution of the late Piyush Pandey, who guided the project with characteristic warmth.

Aapke Safar Ke Humsafar is among the last creative works overseen by Pandey, who passed away in October 2025. The campaign honours his legacy in human-first storytelling, which continues to shape the tone and direction of the series.

Set inside an Adani Airport, the film follows a senior couple travelling internationally for the first time. Initially reliant on a handwritten note from their son, they become anxious when it is misplaced. An airport associate then steps in to offer wheelchair support, guide them through duty-free shopping, provide lounge access and accompany them to the boarding gate. The narrative positions the airport team as companions rather than facilitators, culminating in the message: sirf world class airports nahi chalate hain… aapke safar mein humsafar ban jaate hain.

Directed by Shoojit Sircar and conceptualised by Ogilvy India, the film underscores the Group’s focus on service-led travel experiences.