Featured this week are photographs clicked for Schweppes Tonic and Russchian by Adam Taylor
Continuing the segment for visualisers and advertising photography enthusiasts, this week's picks are two photographs by Adam Taylor for Schweppes Tonic and Russchian. The advertisement has been created by MK, Norway.
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Between comparison charts and keywords searches, the humble product page has begun to lose its shine.
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The era of the accountable, standardised ecosystem is beginning.
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From global awards to brave work, Indian independent ad agencies are grateful that for the opportunity to come out of the shadows of larging holding companies.
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What we call 'media fragmentation' is simply reality catching up with an industry that prefers linear planning templates.
