Filmfare's latest issue will chronicle the people who wield the most power in the film industry in 2009. Continuing the trend of male actors dominating the top spots, Aamir Khan was perceived as the man exercising the most power in the industry, on the basis of his back-to-back hits.
According to Jitesh Pillaai, editor, Filmfare, “Power has different forms. It is the same power that creates illusions. That creates images. That provides the swagger… but Power lasts only as long as you keep providing it. The last word rests with the audiences.”
Research was outsourced to AC Nielsen ORG MARG. The poll was conducted through what is said to be a completely confidential process, and the the respondents included actors, actresses, directors, producers, writers, distributors, singers, music composers, cinematographers, art directors, choreographers, editors, sound recordists and assistant directors. The results were arrived at on the basis of parameters like work done in a certain year, the ability to get a project off the starting tracks, ability to create wealth for others, the ability to choose the projects of their choice and the ability to influence the box office.
This year, financiers, distributors and exhibitors were divided into independent categories. Also, the category of Maestros was done away with. However, lyricists were included in the music category.
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