Marketing
Oliver McAteer
May 27, 2019

A rise in off-shoring: How Nestlé slashed production costs by as much as 80 per cent

More advertisers are experimenting with content hubs all over the world to drive efficiency and cut major costs in a move that could eventually put production companies at the top of adland's food chain.

Mauro Baz, general manager at Hogarth Worldwide-Miami, is helping shape the future of off-shoring.

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