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Ogilvy & Mather India continued their award march with 10 of their entries being announced as finalists at The One Show. Finalists have been announced only for the Interactive and Design categories. Ogilvy’s finalists in Design are as follows:
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The AI-led rural activation in Uttar Pradesh enables homemakers to feature in personalised video stories celebrating their everyday ‘Josh’.
The collaboration connects Pexpo’s focus on sustainable steel bottle manufacturing with the film’s narrative of strength, discipline and conscious choices.
The campaign translates holiday movie-inspired looks into an OTT-style shopping experience on its website.
The India campaign features Ananya Panday and Lakshya as new global ambassadors.