beverage
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Tata Coffee Grand spotlights Gen Z voices in new campaign
The campaign aligns its premium blend with the expressive and self-assured outlook of Gen Z consumers.
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Entrepreneurial insights at PackMach Asia and Drinktec 2025
Packaging emerged as the core differentiator at the event, with beverage entrepreneurs stressing the importance of containers, labels, and designs for communication and distribution.
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Indian Beverage Association appoints Kaizzen as strategic communications partner
The Indian Beverage Association has selected Kaizzen to lead its public relations, advocacy and communication initiatives across India.
Unilever will no longer market food and beverages to children
Its food and refreshment brands will not use influencers who appeal to children under 16
Weekend fun: Ask for more
One would think the beverage guys would run out of ideas. Obviously, they don't. They still manage out-of-the-box, or, as in this case, out-of-the-can, ideas. Have a great weekend.
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