Advertising Media
Eularie Saldanha
May 04, 2023

FICCI Frames 2023: TV viewing audience is not going anywhere

The panel comprising Anuj Gandhi, Gaurav Dwivedi, Ravish Kumar, Sunil Lulla, and Avinash Pandey discussed the future of Indian broadcasting and the way it can reach newer heights

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Birla Opus Calista showcases stain resistance in new campaign

1 Birla Opus Calista showcases stain resistance in new campaign

Why Shah Rukh Khan still rules India’s brand universe at 60

2 Why Shah Rukh Khan still rules India’s brand universe at 60

ICC World Cup: Where does women’s cricket stand after historic win?

3 ICC World Cup: Where does women’s cricket stand after historic win?

Swiss Beauty launches ‘We Got You, Girl!’ celebrating expressive femininity

4 Swiss Beauty launches ‘We Got You, Girl!’ celebrating expressive femininity

WPP brings in McKinsey to advise on strategic review

5 WPP brings in McKinsey to advise on strategic review

McCann hits the right note with Hero Splendor’s life symphony

6 McCann hits the right note with Hero Splendor’s life symphony

Campaign India Digital Crest Awards 2025: BBDO, Ariel take top honours

7 Campaign India Digital Crest Awards 2025: BBDO, Ariel take top honours

Brands must back women’s sport’s future, not just fame

8 Brands must back women’s sport’s future, not just fame

Agencies must prove ROI, not just impressions

9 Agencies must prove ROI, not just impressions

Snapchat’s ad bet finds an ally in IAS as inbox ads redefine engagement

10 Snapchat’s ad bet finds an ally in IAS as inbox ads redefine engagement

Related Articles

FICCI Frames 2023: If advertising is not optimised for attention, it’s pointless
Advertising
May 05, 2023
Eularie Saldanha

FICCI Frames 2023: If advertising is not optimised ...

FICCI Frames 2023: India can be one of the epicentres of the global media and entertainment industry
Advertising
May 03, 2023
Eularie Saldanha

FICCI Frames 2023: India can be one of the ...

Surya Roshni elevates Parul Phadke as head of marketing and advertising
Advertising
Nov 08, 2025
Campaign India Team

Surya Roshni elevates Parul Phadke as head of ...

FICCI Frames 2023: Piyush Goyal’s ‘dil maange more’ from the media and entertainment industry
Media
May 04, 2023
Raahil Chopra

FICCI Frames 2023: Piyush Goyal’s ‘dil maange more’ ...

Just Published

From noise to ROI: how smart brands can win India’s festive quarter
Marketing
46 minutes ago
Raviteja Dodda

From noise to ROI: how smart brands can win India’s ...

Soaring cart abandonment rates, undecided consumers and a tendency to mass-serve irrelevant ads are challenges that can spike during this season.

Adobe to buy Semrush in $1.9 billion deal to expand AI marketing tools
Marketing
1 hour ago
Robin Langford

Adobe to buy Semrush in $1.9 billion deal to expand ...

The Boston-based company is favoured by marketers for its SEO and analytics tools.

Bisleri recasts hydration as lifestyle in a fragmented market
Advertising
1 hour ago
Vinita Bhatia

Bisleri recasts hydration as lifestyle in a ...

Its #DrinkItUp 2.0 campaign leans on the learning that hydration had moved from utility to a part of fitness, self-care and cultural expression amongst Gen Z.

Livpure selects Weber Shandwick as communications partner
Advertising
4 hours ago
Campaign India Team

Livpure selects Weber Shandwick as communications ...

Weber Shandwick will build an integrated communications framework covering strategic media engagement, reputation management and narratives that convey Livpure's presence across wellness-related categories.