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Digital
DIGITAL
NEWS
Dentsu acquires majority stake in Webchutney
4 hours ago by
Campaign India Team
As part of Dentsu Aegis Network, digital agency will operate independently under current leadership
IAA Webinar: ‘Unless you’re selling to people outside the planet, it’s important to be on the internet’: Google’s Rajan Anandan
1 day 6 hours ago by
Campaign India Team
The first in the IAA Webinar series was hosted on 26 April
Digital age puts extra pressure on talent retention
6 days ago by
Chris Davis
Increasingly demanding clients, diverse responsibilities and longer hours have seen an exodus of ...
‘Google will be single biggest supplier to GroupM globally by March 2014’
May 16, 2013 by
Jagadeesh Krishnamurthy
Q&A with Rob Norman, chief digital officer, GroupM Global, who credits reallocation of resources,...
Online display advertising fraud: Proof that relationships matter
May 13, 2013 by
Doug Conely
The author says that with programmatic online display trading, every impression has a different ...
'Sense of urgency required to drive better ‘Return on Information’’: IBM’s Virginia Sharma, chairperson, DMAi Convention 2013
May 13, 2013 by
Campaign India Team
The second DMAi Convention will be hosted on 4 and 5 June in Mumbai
More News
CASE STUDIES
CASE STUDY: Nagging mum attracts 120,000 YouTube views for Alliance Bank
Alliance Bank taps into an unconventional way to promote its financial product the You:nique Prepaid Card.
Dentsu launches ‘Dentsu Social Media Handbook’
Use digital delivery to target: Irwin Gotlieb
More Case Studies
People Focus
Profile: “Agencies need to learn digital integration”
JWT’s digital head Max Hegerman is on a mission to build the agency’s digital product
Profile: “Budgets are less, but expectations are high”
BC Webwise’s Chhaya Balachandran Aiyer talks to ...
"Measuring how people are accessing content irrespective of platforms is a challenge": Gian Fulgoni, comScore
Campaign India caught up with Gian M Fulgoni, chairman ...
VIDEO: Sorrell talks 'horizontality', frenemies and his new tech alliance
WPP's chief Sir Martin Sorrell talks about the logic of ...
THE DIGITAL WORK
Airtel's 'Har Friend Zaroori...' goes digital now
WATCH the 'Status Update Friend' video created by Taproot
Cheil WW SW Asia initiates Minus One Project
ExploreMetro app helps navigate subways in major Asian cities
More The Digital Work
WHAT'S NEW
Maxus digital lead Nico Abbruzzese reviews the iPhone 4
Nico Abbruzzese, head of digital for Asia-Pacific at Maxus, reviews the slick new iPhone 4 and ponders its impact on the industry, even going as far as comparing Apple to Italy.
More What's New
IN DEPTH
Close - Up: “Unfair to say Indian agencies can’t win in digital"
Sudhir Nair, senior vice-president and head, Grey Digital, talks to Raahil Chopra about the future of digital agencies in India, his shift to advertising and his longstanding association with WPP’s Grey
Spikes Asia 2012: Brave enough to make social changes - Spikes panelists
Spikes Asia 2012: Approach emerging markets with social first, says Microsoft
More In Depth
MOST READ
Articles
Galleries
Videos
Quikr pulls a quick one on cricketers engaged in ‘spot fixing’
Coca-Cola’s ‘Small World Machines’ bridge the Indo-Pak divide
Portfolio Night 11: ‘A misconception about advertising I’d like to change...’
Quikr says ‘get buyers and sellers quickrrr’ with a missed call, through ‘Bob Biswas’
FAB Awards 2013: McCann’s Yamraj, Leo Burnett’s ‘Happy Sparrows’, TCC's 'Dhool Tucker' in race for metal
Portfolio Night 11
IAA Debates Delhi: ‘Creative awards can also be given for differentiated one-off expressions’
FAME 2013: Photos from the Asian Marketing Effectiveness Awards
Goafest 2013: Images from rain dance
Images from Madison's 25th year anniversary party
Quikr pulls a quick one on cricketers engaged in ‘spot fixing’
Coca-Cola’s ‘Small World Machines’ bridge the Indo-Pak divide
Quikr says ‘get buyers and sellers quickrrr’ with a missed call, through ‘Bob Biswas’
UPDATED: Vodafone Zoozoos warm up for the IPL, again
Raymond arranges a match for ‘The Complete Man’
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MAGAZINE
Campaign India
May 3, 2013
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