Campaign India Team
Aug 02, 2023

Zeenat Aman uses Cred's Rupay-UPI feature to 'buy everything except love'

Watch the film here

Cred has rolled out a film featuring actor Zeenat Aman through which it aims to promote how a Rupay credit card can be linked on Cred to make payments through UPI at places where credit cards are not accepted.

 

The film opens with Aman on a set. She questions her reason for existence and then wonders why she's on the set. As she's thinking about that, she sees a member of the production crew hold up a 'Cred ad' banner. With that she begins the shoot and reveals how the credit card can be linked to Cred to make UPI payments easily. She finishes the film by poking fun on her love life, by saying how one can buy 'almost everything', except for love using this feature from Cred.

 

The film was released on social media on 1 August and was also on-air during the India-West Indies ODI.

 

 

Source:
Campaign India

Related Articles

Just Published

2 days ago

Onam 2025: Brands blend tradition and storytelling ...

Marking the harvest festival of Onam, brands like JBL India, Lunchbox, JSW MG Motor launch special campaigns highlighting themes of family, tradition, and togetherness.

2 days ago

Open web shapes festive ad strategies as costs climb

As India’s festive season pushes marketing spend to peak levels, shifting consumer journeys on the Open Web are redrawing brand playbooks.

2 days ago

Kempegowda International Airport hits the play ...

It unveils Rhythm of BLR, a sonic identity adapted from Ricky Kej’s anthem, adding sound to brand strategy in transit hubs.

2 days ago

Dentsu appoints bankers to seek buyers for ...

Dentsu is reported to be exploring divestment options including sale of a minority stake to a full sale of its overseas operations.