Watch the film for Blue Star air-conditioners here
In the latest rendition of its campaign featuring Virat Kohli and a team full of his look alikes, aircon maker, Blue Star tells the story of air purification with a difference.
Someone in the room catches a cold and what follows is a sneezing fit. How does Virat Kohli clear the air?
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The chosen agencies will provide assistance on brand identity of NHIDCL, designing, production, PR and social media management.
The work calls for entries for campaigns that will get more voters to the booths.
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Although many adtech players remain incentivised to keep the ecosystem opaque, new business models and auditing practices are challenging the status quo to demonstrate value for clients.
The actor adds gentleness and empathy to earlier virtues of hard work and authenticity.
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