Advertising The Work
Campaign India Team
Sep 12, 2024

WeWork’s new ads show how flexibility meets function for businesses ready to break the mould

Its latest campaign pokes fun at office woes, spotlighting flexibility and personalised spaces for enterprises, big or small.

Its latest campaign pokes fun at office woes, spotlighting flexibility and personalised spaces for enterprises, big or small.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 022 69047500

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

AI’s double-click: More speed, less soul?

1 AI’s double-click: More speed, less soul?

When a reel breaks the internet: Inside Hilton’s 1.9 billion views ad with Deepika Padukone

2 When a reel breaks the internet: Inside Hilton’s 1.9 billion views ad with Deepika Padukone

Adobe launches ad making tool for small businesses

3 Adobe launches ad making tool for small businesses

When Prime Video ads guess your mood before you watch

4 When Prime Video ads guess your mood before you watch

Pipes get a punchline as Ashirvad by Aliaxis rethinks the sell

5 Pipes get a punchline as Ashirvad by Aliaxis rethinks the sell

Dentsu bets on podcasting as India’s audio market matures

6 Dentsu bets on podcasting as India’s audio market matures

Kia's Sonet embarks on a journey of uncharted thrill

7 Kia's Sonet embarks on a journey of uncharted thrill

Blog: Har ghar tiranga made easier

8 Blog: Har ghar tiranga made easier

Google plugs into India’s quick commerce ad rush

9 Google plugs into India’s quick commerce ad rush

Micro-influencers, major shifts: India’s new marketing frontier

10 Micro-influencers, major shifts: India’s new marketing frontier

Related Articles

Are awards Fundamental?
Advertising
Jun 09, 2025
Nishant Saurabh

Are awards Fundamental?

McDonald's continues inclusion commitment with next leg of EatQual
The Work
Dec 21, 2021
Campaign India Team

McDonald's continues inclusion commitment with next ...

24 hours with...Debosmita Majumder
Marketing
Mar 26, 2024
Campaign India Team

24 hours with...Debosmita Majumder

When privilege meets a pipe wrench
Advertising
Jun 06, 2025
Campaign India Team

When privilege meets a pipe wrench

Just Published

Parle retains top spot as India’s most chosen in-home FMCG brand for 13th year
Advertising
2 days ago
Campaign India Team

Parle retains top spot as India’s most chosen ...

Britannia clinches OOH leadership hat-trick, as per the Worldpanel Brand Footprint India 2025 report.

AI makes space for risk — if creatives dare take it
Advertising
2 days ago
Vinita Bhatia

AI makes space for risk — if creatives dare take it

Landor’s global chief creative officer Teemu Suviala argues efficiency should fuel experimentation, not sameness, as advertising wrestles with AI, data obsession and risk aversion.

Asia can’t win globally if it doesn’t back itself regionally
Opinion
2 days ago
David Guerrero

Asia can’t win globally if it doesn’t back itself ...

Asia has the creative firepower, the campaigns, the awards. What’s missing, David Guerrero writes, is seeing, decoding, and defending each other across markets.