Weekend Watch: Your dialect pays for a Coca-Cola

Name: Campaign India
Address: Raheja Xion, 4th/5th floor, Opp. Nirmal Park, Dr B. Ambedkar Marg, Byculla (E), Mumbai, Maharashtra, 400027, IN
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Sep 14, 2017 10:37:00 AM | Video | Campaign India Team

People poke fun at dialects and accents globally. But how many times do you get rewarded for getting the pronounciation right? Beverage major Coca-Cola used this insight to reward its patrons with a chilled bottle of Coke. That's for those who get the dialect right.