Campaign India Team
Jul 27, 2018

Weekend Watch: Mr and Mrs Jones get a reincarnation thanks to Incredible India

Watch the film conceptualised by McCann here

Incredible India has added three more films to the campaign it rolled out earlier this year
 
Conceptualised by McCann, the latest of the films show how a couple, Mr and Mrs Jones, head to India to celebrate their 40th anniversary.
 
While on their travels, they feel more alive thanks to Ayurveda and believe that they've had a reincarnation post their trip to the country. 
 
View the other films here

CREDITS:
Agency: McCann
Production house: Crazy few Films
Director: Anupam Mishra 
Producers: Urfi Kazmi and  Viraj Gawas 
 

 

Source:
Campaign India

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