Weekend Watch: Coca-Cola pushes recycling with Fanta-Coke Zero love story

Watch the ad film conceptualised by Ogilvy & Mather Berlin here

Aug 03, 2017 08:56:00 AM | Video | Campaign India Team

Coca-Cola uses the tale of two star-crossed plastic bottles to encourage consumers to recycle in this new animated ad.
Everything in the film is made entirely from recycled plastic, glass and cardboard. The pun-heavy script sees the lovebirds, a Fanta and a Coca-Cola Zero Sugar, torn apart, only to be reunited after they are recycled.