Campaign India Team
May 17, 2018

Weekend Watch: Blue Star powers the children

Watch the film conceptualised by Ogilvy and Mather here

Blue Star is back with its baby commercials. Ogilvy Mumbai has conceptualised a film for Blue Star Water Purifiers that showcases children possessing powers. What are these powers?

The film will answer that.

Credits:

Client:  Blue Star Water Purifers
Agency: Ogilvy Mumbai
Vice chairman and group CCO: Sonal Dabral
CCOs: Kainaz Karmakar , Harshad Rajadhyaksha, Sukesh Nayak
CDs: Trishna Parkash, Kumar Suryavanshi
Creative team: Trishna Prakash, Kumar Suryavanshi, Nikita Goswami, Jason Nathan Samuel
Account management: Prakash Nair, Walter Noronha, Smita Padmanabhan Menon
Brand planning: Prem Narayan, Nadia Miranda
Production house: 10 Films
Director: Raylin Valles
Producer: Shouvik Basu, Rachaita Vyas
 
Source:
Campaign India

Related Articles

Just Published

19 hours ago

Adobe’s APAC CMO: ‘There is a balance between ...

Duncan Egan weighs-in on how much AI should be relied upon and how much B2B marketing is changing, in his own role as a marketer to marketers.

19 hours ago

When the pavement becomes a cancer ward

A gut-punching film from St. Jude India spotlights how unsafe shelter, not treatment, threatens young cancer patients’ survival in metro cities.

20 hours ago

Theblurr bets big on AI to redraw agency rules

The newly-launched AI-native marketing agency promises faster pods, sharper outcomes and no more media-creative silos—or excuses.

21 hours ago

What makes a 'new-age agency' in 2025? Not hype

Speed, soul, and strategy now define creative partnerships—because in today’s feed-fuelled world, relevance fades faster than your next scroll, says Vamos Digital founder.