The Work
Ad Nut
Nov 15, 2019

Watch these cat videos right meow

Cat-food brand Meow Mix revives a 1970s earworm with a series of splendid remixes—along with backstories for the fabulous feline artists.

Cat-food brand Meow Mix revives a 1970s earworm with a series of splendid remixes—along with backstories for the fabulous feline artists.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 022 69047500

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Googlies on Google: A curiosity-driven game for search

1 Googlies on Google: A curiosity-driven game for search

JioStar unveils JioHotstar, merging JioCinema and Disney+ Hotstar

2 JioStar unveils JioHotstar, merging JioCinema and Disney+ Hotstar

GroupM to merge agency brands into single P&L

3 GroupM to merge agency brands into single P&L

Jab we ‘Met’ Shah Rukh Khan

4 Jab we ‘Met’ Shah Rukh Khan

Kia's Sonet embarks on a journey of uncharted thrill

5 Kia's Sonet embarks on a journey of uncharted thrill

Jaguar Land Rover launches global creative agency review in wake of Jaguar rebrand

6 Jaguar Land Rover launches global creative agency review in wake of Jaguar rebrand

JioStar launches influencer marketing platform JioStarverse

7 JioStar launches influencer marketing platform JioStarverse

India 2030: Middle class majority to fuel shift to experience-led spending

8 India 2030: Middle class majority to fuel shift to experience-led spending

Moves and wins roundup: Week of 28 April

9 Moves and wins roundup: Week of 28 April

IPL ads: High stakes, low recall, and smarter plays

10 IPL ads: High stakes, low recall, and smarter plays

Related Articles

Publicis acquires sports agency Adopt, continues ‘bolt-on’ expansion strategy
Advertising
Apr 30, 2025

Publicis acquires sports agency Adopt, continues ...

Publicis buys identity firm Lotame as Arthur Sadoun updates AI pitch to clients
Advertising
Mar 07, 2025
Gideon Spanier

Publicis buys identity firm Lotame as Arthur Sadoun ...

Publicis hikes salaries 7% after record 2024 and is ‘confident’ on outlook
Advertising
Feb 05, 2025
Gideon Spanier

Publicis hikes salaries 7% after record 2024 and is ...

Publicis recruits Snoop Dogg to celebrate becoming 'number one' holding company
The Work
Dec 06, 2024

Publicis recruits Snoop Dogg to celebrate becoming ...

Just Published

India’s six-pack makes Cannes Lions shortlist jury cut
Advertising
1 day ago
Campaign India Team

India’s six-pack makes Cannes Lions shortlist jury cut

This year’s Shortlisting Jury panel includes industry expert representations from 79 country-markets across various categories.

Google AI Max and SEO: What it means for brands and consumers
Advertising
1 day ago
Jean-Christophe Pitié

Google AI Max and SEO: What it means for brands and ...

Google’s AI Max for Search signals a shift in how information is found, used, and expected to perform—and is raising new challenges for marketers and brands alike.

Monks owner S4 Capital reports 11.4% revenue drop with clients 'cautious'
Advertising
1 day ago
Will Green

Monks owner S4 Capital reports 11.4% revenue drop ...

Latest results reveal uneven performance across regions, with Asia-Pacific facing challenges amid shifting client priorities and global cutbacks.

Jab we ‘Met’ Shah Rukh Khan
PR
1 day ago
Nandita Chalam

Jab we ‘Met’ Shah Rukh Khan

King Khan’s Met Gala debut exposed a PR and media blind spot—one that marketers must fix if India’s soft power is to land globally.