Campaign India Team
Dec 29, 2023

Wakefit goes The Office route to reveal annual report

Watch the film here

Wakefit.co has rolled out a film to reveal its achievements over the last year.
 
The film is based on the sitcom The Office and follows the mockumentary storyline the US-based show uses. 
 
The film features Wakefit employees as cast members as they reveal the number of mattresses sold during 2023, website performance, its new brand identity and more.
 
The film was released on 28 December.
Source:
Campaign India

Related Articles

Just Published

7 hours ago

Cannes Lions 2025: FCB India bags India's first ...

FCB India also grabs a Gold; Ogilvy and Leo other two Gold winners from India, on Day 3.

9 hours ago

Meta expands Advantage+ with Gen AI ad creativity ...

Meta has enhanced its Advantage+ advertising platform with new generative AI tools designed to help advertisers create personalised, brand-consistent ads at scale.

9 hours ago

Reddit launches two AI advertising tools to usher ...

Unveiled at Cannes Lions 2025, Reddit’s AI-powered tools are designed to help brands tap into the power of community conversations and real-time insights.

12 hours ago

Emotional marketing: Connecting with customers on a ...

As the marketing landscape evolves, brands that prioritise emotional connections will find themselves at the forefront of consumer preference, says The Marcom Avenue founder and director.