Campaign India Team
Nov 30, 2016

Volvo Trucks "Flying passenger"

Watch the film conceptualised by Forsman & Bodenfors here

Volvo Trucks is back with a new live test in which one of its vehicles tows a paraglider up a mountain pass in Croatia.
 
The precision stunt shows off the performance of Volvo Trucks’ powertrain with I-Shift Dual Clutch. This is the latest instalment in a series best known for 2013's "Epic split" stunt starring Jean-Claude Van Damme.
 
(This article first appeared on CampaignLive.co.uk)
 
Source:
Campaign India

Related Articles

Just Published

1 day ago

Tata Tea Agni uses AI storytelling to elevate rural ...

The AI-led rural activation in Uttar Pradesh enables homemakers to feature in personalised video stories celebrating their everyday ‘Josh’.

1 day ago

Pexpo aligns with Ranveer Singh film ‘Dhurandhar’ ...

The collaboration connects Pexpo’s focus on sustainable steel bottle manufacturing with the film’s narrative of strength, discipline and conscious choices.

1 day ago

Virgio launches ‘Chic-Flix’ to link holiday films ...

The campaign translates holiday movie-inspired looks into an OTT-style shopping experience on its website.

1 day ago

American Eagle unveils ‘Great Jeans for Everyone’ ...

The India campaign features Ananya Panday and Lakshya as new global ambassadors.