Video: Which brand's digital strategy stood out last year and why?

WATCH spokespersons from Flipkart, Aircel and Digital Law & Kenneth talk about their favourite digital brand strategy of 2011

Feb 22, 2012 11:37:00 PM | Video | Radhika Joshi Share - Share to Facebook

Campaign India spoke to Vikram Deshpande, senior manager, online marketing, Flipkart; Shashank Saksena, deputy general manager, Aircel; and Anil Nair, managing partner, Digital Law & Kenneth, about their favourite digital campaigns of 2011.

Nike's Bleed Blue campaign, Mahindra's digital campaign for XUV 500, DSP Blackrock Mutual Fund campaign, and the Anna Hazare campaign, were the ones that caught their fancy. 

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