The Ad Club’s Effie Awards 2013 were hosted in Mumbai on 17 January 2014. Lowe Lintas and Partners emerged ‘Agency of the Year’ while HUL took home the ‘Client of the Year’ title.
Campaign India caught up with Lowe CEO Joseph George, and chairman and CCO R Balki, after the awards ceremony. We also caught up with Effie 2013 Committee chair Ajay Kakar, CMO – financial services, Aditya Birla Group.
Video: Effie 2013: Winners, jury chairperson comments
See what Joseph George, R Balki and Ajay Kakar had to say
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
Just Published
Marketing budgets hold at 7.7% in 2025: Gartner CMO ...
Gartner's 2025 CMO Spend Survey finds average marketing budgets are at 7.7% of company revenue for a second consecutive year. However, half of CMOs reported budgets of 6% or less.
Campaign announces agenda for debut of Campaign ...
Programme of editorial and partner events will run across the week of the festival in June.
Campaign roundup: Week of 02 June
The latest ad films and campaigns from brands like Tata Salt, Myntra, Jockey, Crunchyroll, Forces of Tyaani, Godrej Pet Care, New Balance, PUMA India, Being Human, Akasa Air, Narayana Health, StockGro, Gromax Agri Equipment, Surabhi Sauces. Lakshita, Campus Activewear, Asian Paints, and more, in our weekly roundup.
Clickbait’s worst enemy just got a signal boost
Airtel’s new campaign arms subscribers with scam-proof tech, tackling link-based fraud with AI before panic texts trigger poor decisions.