The Ad Club’s Effie Awards 2013 were hosted in Mumbai on 17 January 2014. Lowe Lintas and Partners emerged ‘Agency of the Year’ while HUL took home the ‘Client of the Year’ title.
Campaign India caught up with Lowe CEO Joseph George, and chairman and CCO R Balki, after the awards ceremony. We also caught up with Effie 2013 Committee chair Ajay Kakar, CMO – financial services, Aditya Birla Group.
Video: Effie 2013: Winners, jury chairperson comments
See what Joseph George, R Balki and Ajay Kakar had to say
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Just Published
When shoppers go all-in on AI
According to a BCG report, 64% of Indians turn to the conversational technology for purchase decisions.
2026: Less noise, more nerve. (One can hope.)
The Infectious Advertising CEO pins down the trends shaping creative success in 2026 and the strategies falling out of favour.
Forevermark tests retail playbook in India’s ...
Its ‘My Guiding Light’ campaign centres personal agency in diamond buying, positioning value-led choice amid rising competition from lab-grown diamonds.
Marriott Bonvoy makes loyalty feel intuitive in new ...
Directed by Emmy Award‑winner Rhys Thomas and produced by Stink London, the hotel chain has launched localised versions for India, Japan, and Korea.
