Truecaller emphasises trust by showcasing how India takes the 'right call'
Watch the film conceptualised by Mind Fluid here
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A collaborative global research conducted by IIM Lucknow faculty highlights the risks of greenwashing for brands.
Channel Factory launches AI-powered media intelligen...
Channel Factory’s new media intelligence suite aims to boost ROAS and contextual targeting for advertisers.
Decoding Gen Z: Memes, micro-moments, and the ...
To win Gen Z, marketers must respect their intelligence, honour their experiences, and mirror their culture, says Chariot Productions Media founder.
‘Endless brand growth on a finite planet is a ...
Marketers have the power and influence to tell consumers to consume less for the sake of the planet. Yet, the measures of present-day brand success don’t incentivise marketers to do so, argues climate activist Costa in a fiery opening keynote at Campaign 360.