Campaign India Team
Sep 13, 2019

Star World reunites girl with her family

Watch the promo for MasterChef Australia here

Star World has rolled out a campaign for season 11 of MasterChef Australia.
 
The campaign has been conceptualised by the in-house team at Star World and shows how the show reunites a girl with the rest of her family .
 
The first promo (above) features a bear stepping out of his den after hibernation. This bear is compared to the a girl who steps out of her room to reunite with her family. The reason the girl steps out is to catch an episode of MasterChef with her family. 
 
Watch the other promos here

 
 
 
 
Source:
Campaign India

Related Articles

Just Published

5 hours ago

26% print-ad hike is a temporary Band-Aid

SOUNDING BOARD: Will the government’s proposed hike to print ad rates drastically change media mixes for marketers? The industry is divided.

10 hours ago

What I learnt about leadership from Piyush Pandey’s ...

Working alongside him was nothing short of a masterclass in humanity and advertising.

10 hours ago

Are ‘struggling’ agency groups dragging down ...

The company continues to invest heavily in AI through its new ‘to be determined’ (TBD) Lab, which remains in active hiring mode under Chief AI Officer Alexandr Wang.

11 hours ago

Dentsu warns staff of data breach after Merkle hit ...

Email to staff says information, including bank and payroll number, salary, National Insurance number, and personal contact details have been taken.