Overcoming 'big agency syndrome' and why it's time to put the fun back in advertising: Samir Datar gets candid with Campaign
All-female strategy teams are in, 100-page pitch decks are out. With Samir Datar leading The Crayons Network's strategic initiatives, the agency is not only transforming its operational approach, but also successfully attracting new clients. Here, Datar shares these insights and more.
by Preeti Hoon
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