Cred has added a film featuring Madhuri Dixit to its ongoing IPL campaign.
Just like the film featuring Anil Kapoor, this film shows Dixit audition for a film for the app. Dixit dances to a 'download Cred' jingle.
The films have been conceptualised and executed by creative directors Tanmay Bhat and Ayappa KM, and written by Devaiah Bopanna, Puneet Chadha and Nupur Pai.
A film featuring singer Bappi Lahiri has also been released.
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3 hours ago
Watch the films conceptualised by Leo Burnett India here
5 hours ago
Watch the films conceptualised by Dentsu Webchutney here