Campaign India Team
Jun 29, 2020

Muthoot aims to be the spine for small businesses as India restarts

Watch the film conceptualised by OrganicBPS here

Muthoot Blue has released a film for its Muthoot Fincorp Gold Loans services.
 
Conceptualised by OrganicBPS, the film shows how businesses are reopening as the country emerges from the lockdown in many parts. It states that Muthoot supports small businesses in times like these with its Gold Loans services.    
 
The film was published on 20 June and along with this Hindi version it's also airing in Kannada, Malayalam, Telugu and Tamil.
 
CREDITS:
Agency: OrganicBPS
CEO: Dileep Narayanan.
Concept: Jimmy John.
Production House: Rowing Pictures
Source:
Campaign India

Related Articles

Just Published

16 hours ago

WPP's 'pretty grim' profit warning: stock market ...

Analysts assessed whether further downgrades will be a broader industry issue.

17 hours ago

Green isn’t a colour — it’s a claim you prove

As eco-fatigue sets in, brands faking green credentials risk losing more than trust — they risk losing the plot entirely.

22 hours ago

Scroll less, sniff out the truth first

Bark Out Loud’s new campaign warns pet parents: don’t swap science for social hearsay when it comes to pet care.

22 hours ago

Influence, interrupted: How India’s creator economy ...

From content to commerce, influencer marketing in India is maturing into a data-led, tech-sustained, outcome-driven growth engine.