Mumbai Indians calls for responsible celebrations during IPL 13

Watch the film conceptualised by Lowe Lintas

Sep 17, 2020 05:05:00 AM | Video | Campaign India Team

Mumbai Indians has released its theme campaign for the upcoming season of the Indian Premier League.
Conceptualised by Lowe Lintas,  the campaign consists of a film which encourages fans to continue celebrations, albeit by ensuring requisite safety precautions. 
The 13th edition of the Indian Premier League will be played behind closed doors in UAE from 19 September to 10 November. Mumbai Indians want fans joining the cricket carnival from their homes in different ways.