The Work
Campaign India Team
Jan 15, 2018

MMGB: Naukri.com takes on Monday Blues

Watch the ad film conceptualised by J Walter Thompson here

Our Monday Morning Gloom Buster this week, is one that promises to solve your Monday Blues for good.
 
While most people in the film conceptualised by J Walter Thompson for Naukri.com are shown being dragged to work, there's one man who cycles his way through them with a smile on his face. The reason is, 'he's got a job he loves'. The voice over encourages more of the same for viewers as it urges the use of Naukri.com to find that job. 
 
The film released on 11 January 2018 on YouTube and is currently live on-air.
 
CREDITS:
 
Client: Naukri.com
Creative agency: J Walter Thompson
Creative team: Sambit Mohanty, Siddharth Prasad, Sundeep Sehgal and Ajitesh Verma
Films team: Mandeep Singh and Girish Kant Singh
Servicing team: Neetika Aggarwal and Prashant Choudhary
Production house: Like-Minded People
Director: Piyush Raghani
Executive producer: Ruchi Shah
Director of photography: Satchith Paulose
Production design: Ajay H. Chodanker and Vipinkumar Tarur Elayachanidom (Patanga Art)
Art director: Raju Singh
 
Source:
Campaign India

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