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The appointments follow the arrival of new chief executive Cindy Rose on 1 September.
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With reels, creators and AI at the centre, its latest updates aim to influence how brands navigate India’s 2025 festive season.
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A father’s evasive answers becomes the centrepiece of a campaign that highlights how diabetes-linked fatigue chips away at everyday life.
'We’re not interested in consolidating more of the same for the sake of efficiencies,' he said at New York investor conference.
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