Campaign India Team
Nov 24, 2014

MMGB: Celebrating the holiday season with mistletoe drones

Watch the promotional campaign by Jellybean Creative here

Cheer up, we're just a month away from Christmas. If that's not enough to add a smile, watch this film in which, TGIF has taken a different approach to festive campaigning.
 
TGIF claims that half of UK couples have never kissed under a mistletoe and is looking to change this. The film shows the staff of a TGIF flying a drone above unsuspecting diners.
 
Credits:
 
Client: TGIF
Creative agency: Jellybean Creative 
 
Source:
Campaign India

Related Articles

Just Published

17 hours ago

Stagwell revenue rises 6% in Q1

Besides the US and the UK, all other geographies which includes APAC grew by 43.6%

17 hours ago

Marketers using experiments doubled from 18% to 36% ...

While new AI-driven tools have made the adoption of ad measurement solutions easier, a new report shows that advertisers still lack a complete view of ROI.

19 hours ago

When the care stops showing up

Apollo Hospitals’ Nurses Day film imagines a hospital without nurses, blending emotional triggers with a nod to gender inclusivity—for once.

20 hours ago

When packaging talks, who's listening?

As digital-first brands prioritise values over visuals, Edelman India’s senior strategist says that the packaging playbook is being rewritten—challenging legacy rules of shelf seduction.