Manyavar and Ram Charan salute the man who made the actor 'life ready'

Manyavar has announced the appointment of Ram Charan as brand ambassador and rolled out a film featuring the actor.

 

In the film, Charan's father is fully immersed in the preparations for his son's wedding. Charan notices each move his father makes and learns from him. He sees how his father makes sacrifices, which includes looking for an old outfit for the wedding, and that's when Charan emerges from the background and hands him a traditional outfit from Manyavar. The film ends with Charan stating that while he was ready for marriage, he learnt to be ready for life from his father.

 

Vedant Modi, chief revenue officer, Vedant Fashions, said, "We are honoured to welcome Ram Charan to the Manyavar family. His charisma, charm, and global appeal among a diverse audience align perfectly with Manyavar's vision of dressing the modern Indian man. With Ram Charan, we are confident that he will have an impeccable connection with our audiences."