Campaign India Team
Oct 14, 2020

MakeMyTrip wants India to move on and resume travel

Watch the film conceptualised by MagicCircle Communications

MakeMyTrip has rolled out a film featuring actor Aparshkati Khurana.
 
The film has been conceptualised by MagicCircle Communcations and is part of the ongoing 'Life Ka Karo Game On' campaign. Khurana gets off a work call and talks about the year 2020. He states how the year has changed everything and how the urge to travel has taken a back seat. He adds that all the switches to happiness seem to have been turned off. He then states that the feel good factor won't return automatically, and one needs to work towards it. The film then reveals that Khurana is giving this example from a staycation. It ends with Khurana stating that it's time to say 'game on' and return to a normal life.
 
This follows the film featuring RCB players and is part the #LifeKaKaroGameOn two-month long campaign .
Source:
Campaign India

Related Articles

Just Published

10 hours ago

Women Leading Change 2024 shortlist revealed

See the women and companies shortlisted for the eighth annual awards. The winners will be announced at a live presentation on May14th at Marina Bay Sands.

10 hours ago

Amazon CEO Andy Jassy on using AI to win over ...

The e-commerce giant’s CEO revealed fresh insights into the company's future plans on all things consumer behaviour, AI, Amazon Ads and Prime Video.

11 hours ago

Hideous Luxury unpacks the weight of "emotional ...

The film is equal parts visually-striking and bizarre, as it tackles the idea of carrying burdens both literally and metaphorically.

12 hours ago

Goafest 2024 and ABBY Awards to be held in Mumbai ...

The much-anticipated Goafest will now take place at the Westin Powai in Mumbai from May 29 to 31.