Campaign India Team
Dec 27, 2023

Kiara Advani tricks Sidharth Malhotra into cooking Quaker Oats with 'knock knock' jokes

Watch the film here

Following the recent announcement of Kiara Advani and Sidharth Malhotra as brand ambassadors, Quaker has rolled out a campaign featuring the couple.
 
The campaign kicks off with a film featuring the duo in which Advani tricks Malhotra into cooking Quaker's Instant Oats following a smart 'knock knock' joke. 
 
Sravani Babu, associate director and category lead - Quaker, PepsiCo India, said, "With Kiara Advani and Sidharth Malhotra joining the Quaker family, their vibrancy, relatability, and commitment to a balanced lifestyle complement Quaker's ethos perfectly. Kiara's vivacious energy and Sidharth's active lifestyle resonate with today's generation, making them influential advocates for a wholesome way of living. Their shared values align seamlessly with Quaker's mission, enhancing the brand's endeavour to inspire individuals to embrace oats as a delicious and beneficial dietary inclusion. Together, Kiara and Sidharth bring not only star power but also an authentic passion for wellness, making them ideal ambassadors to further champion the ‘goodness of oats’ message.”
 
 
 
Source:
Campaign India

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