Campaign India Team
Mar 28, 2022

Jar gets Nana Patekar to play Welcome role

Watch the film conceptualised by Spring Marketing Capital here

Jar, a fintech app, that allows users to invest in digital gold, has released a film featuring actor Nana Patekar.

Conceptualised by Spring Marketing Capital, it shows Patekar in an avatar he played in the Bollywood film Welcome. It also features Mushtaq Khan, who is seen with his gang of goons. In this film for Jar, a girl is shown buying a phone. That's when Patekar steps in along with his gang and halts the purchase by stating the importance of saving.

The film released on 25 March.

Source:
Campaign India

Related Articles

Just Published

4 hours ago

Stagwell revenue rises 6% in Q1

Besides the US and the UK, all other geographies which includes APAC grew by 43.6%

4 hours ago

Marketers using experiments doubled from 18% to 36% ...

While new AI-driven tools have made the adoption of ad measurement solutions easier, a new report shows that advertisers still lack a complete view of ROI.

7 hours ago

When the care stops showing up

Apollo Hospitals’ Nurses Day film imagines a hospital without nurses, blending emotional triggers with a nod to gender inclusivity—for once.

7 hours ago

When packaging talks, who's listening?

As digital-first brands prioritise values over visuals, Edelman India’s senior strategist says that the packaging playbook is being rewritten—challenging legacy rules of shelf seduction.