Ad Nut
Nov 22, 2019

I see a Kia and I want to paint it black

THE WORK: 'Sorento Black Pack Edition' for Kia by Innocean Australia.

The agency calls the spot above mesmerising, and Ad Nut would have to agree. Admirably simple and arresting.

CREDITS

Client: Kia Motors Australia
General Manager Marketing: Dean Norbiato

Agency: Innocean Australia
ECD: Steve Jackson
Art Director: Rod Soares & Ashley Reeve
Copywriter: Rod Cunha
Head of Production: Craig Sloane
Group Business Director: Jamie Clift
Account Manager: Amber Lowings

Production Company: FINCH
Director: Toby Pike
Executive Producer: Loren Bradley
Producer: Camilla Mazzaferro

Post Production/VFX: Heckler
Head of VFX: Jamie Watson

EPs: Will Alexander, Bonnie Law

Head of 3D: Tom Corbett

VFX Supervisor: Ryan Trippensee

Senior VFX Producer: Emily Higgins

CG Artists: Ben Watts, Octavio De Lellis, Jack Scrase, Nick Kaloterakis, Boris Fomin, Tim Jarick & Chris Norris

Online: Tim Hannah

IO: Adrian Maurici

Music Composition: Squeak E. Clean Studios
Executive Creative Producer: Karla Henwood
Composer: Charlie White
Sound Design: Charlie White 

Ad Nut is a surprisingly literate woodland creature that for unknown reasons has an unhealthy obsession with advertising. Ad Nut gathers ads from all over Asia and the world for your viewing pleasure, because Ad Nut loves you. You can also check out Ad Nut's Advertising Hall of Fame, or read about Ad Nut's strange obsession with 'murderous beasts'.

 

Source:
Campaign Asia

Related Articles

Just Published

1 day ago

Onam 2025: Brands blend tradition and storytelling ...

Marking the harvest festival of Onam, brands like JBL India, Lunchbox, JSW MG Motor launch special campaigns highlighting themes of family, tradition, and togetherness.

1 day ago

Open web shapes festive ad strategies as costs climb

As India’s festive season pushes marketing spend to peak levels, shifting consumer journeys on the Open Web are redrawing brand playbooks.

1 day ago

Kempegowda International Airport hits the play ...

It unveils Rhythm of BLR, a sonic identity adapted from Ricky Kej’s anthem, adding sound to brand strategy in transit hubs.

1 day ago

Dentsu appoints bankers to seek buyers for ...

Dentsu is reported to be exploring divestment options including sale of a minority stake to a full sale of its overseas operations.