Campaign India Team
Apr 14, 2023

Hyundai announces Exter with a tryst with nature

Watch the film conceptualised by Innocean Worldwide here

Hyundai Motor India has announced that its next SUV will be called Exter through a film.
The film has been conceptualised by Innocean Worldwide. Through the Exter, Hyundai wants to target Gen Z and meet their appetite for outdoor, travel and urban lifestyles.
The Exter joins Hyundai's SUV range that includes the Venue, Creta, Alcazar, Kona, Tucson and Ioniq 5. 
Tarun Garg, COO, Hyundai Motor India, said, “We are proud to announce the name of our new SUV – Hyundai Exter that exemplifies the pulse of Gen Z buyers while empowering them with a smart mobility solution to fuel their wanderlust. Hyundai EXTER is the eighth model in our line up with a SUV body style and we are confident that this new member to our family will provide further fillip to our growth in SUV sales.”
Campaign India

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