HDFC Mutual Fund has rolled out a campaign to underscore the significance of financial advisors in mutual investments.
The film set against the backdrop of singer Prateek Kuhad's 'Choti Si Hai Duniya' (the world is small), a jingle created for the brand in 2015, showcases a young girl attempting to drape her mother's saree. Despite her efforts, she struggles to perfect the draping. Upon entering the room, the mother discovers her daughter adorned in the saree, admiring herself with innocence. The film concludes with the mother skillfully draping the saree, emphasising the idea that sometimes expertise is crucial for achieving the desired outcome.
The film was rolled out on 19 December on YouTube.