Campaign India Team
Dec 06, 2018

GoDaddy pushes importance of a website for small businesses with MS Dhoni

Watch the films conceptualised by Lowe Lintas here

GoDaddy has rolled out a campaign through which its targeting entrepreneurs in India and informing them about the value of creating an online presence for their business. 
 
The films have been conceptualised by Lowe Lintas and feature MS Dhoni as 'bijness bhai'. Friends with small businesses go to 'bijness bhai' Dhoni for expansion tips. Dhoni introduces the website concept to them and informs them about GoDaddy.
 
 
Nikhil Arora, managing director and vice president, GoDaddy India, said, "We are thrilled to be working with a global phenomenon like Dhoni and share our combined story. He represents a true voice of India with a successful professional journey, as a cricketer and now as an entrepreneur. Coming from a small town in the country, Dhoni has worked hard to gain prominence and achieve success by following his passion and doing what he believes in. We hope that his story can inspire and encourage business owners, especially in tier two and three cities across the country, to follow their dream and get their ideas online.” 
 
He added, "At GoDaddy, we are focused on supporting small businesses by helping them create an online presence to help their ventures grow and thrive. Through this campaign and our association with Dhoni, we want to create awareness about the benefits of going online, while demonstrating the power of our integrated suite of products and services to help emerging India transform digitally.”
 
 
 
Source:
Campaign India

Related Articles

Just Published

Premium
Christian Juhl to succeed Kelly Clark as Group M's global CEO
Premium
4 hours ago

Christian Juhl to succeed Kelly Clark as Group M's ...

Juhl takes over world's biggest ad buyer on 1 October.

Premium
Sony Max celebrates the spirit of Hindi movie fans with Gullu Gulati
Premium
6 hours ago

Sony Max celebrates the spirit of Hindi movie fans ...

Watch the film conceptualised by DDB Mudra here

Premium
Ogilvy global crisis brings India political links into focus
Premium
10 hours ago

Ogilvy global crisis brings India political links ...

Ogilvy's global CEO, John Seifert uses India as a case in point during an internal discussion with employees on the US Customs and Border Protection crisis

Premium
Jeep showcases its Trailhawk as a beautiful beast
Premium
11 hours ago

Jeep showcases its Trailhawk as a beautiful beast

Watch the film conceptualised by Leo Burnett India here