Eggoz Nutrition empowers people to put a spark of eggcellent into their ordinary lives

Watch the films conceptualised by Sunayna Sabharwal here

Jan 17, 2022 11:45:00 AM | Video | Campaign India Team

Eggoz Nutrition has rolled out a campaign titled 'Extra in the ordinary' to position itself as a farmer consolidated and customer-centric egg brand. 
 
Conceptualised by Sunayna Sabharwal, an independent consultant, the films highlight the benefits of UV-sanitised garden-fresh eggs. 
 
The four films feature how a daily dose of Eggoz gives ordinary people the additional skills they need to accomplish their modest goals. The films depict distinct scenarios to emphasise how the protagonist in each of the films gets to their goal through an Eggoz induced diet. 

Abhishek Negi, co-founder, Eggoz, said, "This campaign promotes the company's strengths as a consumer-focused and integrated farmer egg brand in India, as well as its objective of providing chemical-free, completely integrated eggs from farmers around the country. This campaign will serve to raise awareness about Eggoz's world-class services and explain how, as a brand, we are prepared to assist India in its further growth. Our goal with this integrated brand campaign is to establish our brand image and offering among current and potential customers.” 
 
The filma will be rolled out across OTT and social media channels. It will also be a part of the Google Display Network and properties like Inshorts, and Truecaller, among others.