Cred amplifies a day in Ravi Shastri's life

Watch the film conceptualised by Tanmay Bhat, Devaiah Bopanna, Puneet Chadha and Deep Joshi here

May 21, 2022 10:21:00 AM | Video | Campaign India Team

Cred's latest film for this season's IPL features former Indian cricketer and coach, Ravi Shastri. 

It begins with Shastri giving a motivational speech to a group of players, which takes a twist with him saying it's time to party. Shastri who is known to be a person who enjoys his dose of partying, is shown doing just the same in this film. It ends with Shastri claiming that while being himself is fun, paying credit card bills on Cred and earning rewards is more fun.

Prior to the film's release on 21 May, teasers were released through Shastri's Twitter handles.

My family lives in Mumbai and I live in the moment. pic.twitter.com/22BBncYoDL

— Ravi Shastri (@RaviShastriOfc) May 20, 2022

‘Good mornings’ are optional if you haven’t slept at all. pic.twitter.com/4OhSYEg3Ln

— Ravi Shastri (@RaviShastriOfc) May 20, 2022

Kunal Shah, founder, Cred, said, “At Cred, we are constantly working to enhance members' experience to make it more engaging, frictionless and rewarding. With new design philosophy, gamified rewards constructs, best offers and high value jackpots, we are consolidating our message of rewarding the right financial decisions and the privileges that come by being a member of the Cred community.”