Cannes Lions 2014: OgilvyOne wins Direct Lions Grand Prix

Here's the “Magic of flying” campaign for British Airways

Jun 17, 2014 03:32:00 PM | Video | Campaign@Cannes Share - Share to Facebook

The digital outdoor campaign at Piccadilly Circus showed an image of a child pointing upwards as planes flew overhead, alongside text specific to the actual plane in the sky.
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