Campaign India believes in being a force for good in the business that it actively follows and chronicles. It's with this belief that we kickstarted our initiative Campaign 10/10 last month.
In May 2018, our videos explored the fun part of consuming entertainment along with your pet dog and the serious business of pushing diversity in advertising talent.
Campaign India believes in being a force for good in the business that it actively follows and chronicles. It's with this belief that we kickstarted our initiative Campaign 10/10 last month.
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Radio witnessed a drop in ad volumes, while digital posted 17% growth in this sector.
Stakeholders from marketing and venture capital domains collaborate for the fellowship programme that will focus on gamification and practical lessons, among other things.
The latest appointments and account wins from 82.5 Communications, FCB Kinnect, McCann Bengaluru, and more in our weekly news roundup.
Diageo India’s executives tell Campaign how this brand is set on redefining premiumisation, by blending legacy with modern flair, to capture the next-gen drinkers.