Campaign India caught up with Robin Wight, president, Engine Group at Goafest 2011 and spoke to him on the possibility of his agency expanding into India sometime in the future. Wight also spoke about the work that he has viewed so far at the festival.
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Agency association publishes guidelines for clients auditing media spend, though admits lack of consensus with auditors
Dr AL Sharada, director, Population First, reviews a selection of ads from last week