Campaign India Team
Sep 13, 2022

Bombae aims to trimpress women without pain

Watch the film conceptualised by Talented here

Bombae from the house of the Bombay Shaving Company has rolled out a film titled 'Fuzz Off' with an aim to reimagine the hair removal process for women.
 
Conceptualised by Talented, the film showcases the pain that different women face while shaving off hair. It then goes on to showcase how Bombae helps take the fuzz off easily without any pain. 
 
The campaign broke on YouTube on 12 September. 
Source:
Campaign India

Related Articles

Just Published

6 minutes ago

Cannes Lions tightens reins as AI blurs boundaries

After revoked wins and synthetic scandals, Cannes Lions introduces new integrity rules to verify claims and rein in AI misuse.

20 hours ago

WPP has appointed Cindy Rose, a senior Microsoft ...

She is already a WPP non-executive director on its board.

1 day ago

Small town, big spark: Solar flips the script

Adani’s new campaign highlights rural transformation, but also exposes urban assumptions about who gets access to progress.

1 day ago

Beyond Cannes: Why creativity needs unlearning, not ...

Some of India's creative leaders reflect on their experiences at Cannes, from rethinking the definition of creativity to pushing past category norms at Cannes Homecoming.