Campaign India Team
Sep 08, 2023

Big B and SRK hoodwink paparazzi for Everest's biryani

Watch the film here

Everest Masala has rolled out an ad film featuring actors Amitabh Bachchan and Shah Rukh Khan, where the duo are seen playing themselves.

In the film, both the superstars are seen eagerly exiting their respective vanity vans to fulfil their coveted ‘biryani’ cravings. However, before that, both of them have to evade the prying eyes of the paparazzi who await them outside. This results in a hilarious back-and-forth exchange between the duo where they unsuccessfully try to divert the paparazzi's attention towards each other in their bid to escape the persistent hounding.

Finally, in a lightning flash of mutual enlightenment, the two 'dons' hit upon a ruse to outwit the horde of media by distracting them with the name of another superstar, Alia Bhatt. This has the desired effect and with the paparazzi effectively diverted both the actors make a spirited dash for their coveted biryanis - one 'Lucknowi' and the other 'Hyderabadi' made with Everest’s ‘shahi biryani masala'.

The film released on 7 September.


Campaign India

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