Daniel Farey-Jones
Dec 15, 2021

Arthur and Maurice ham it up in Publicis Christmas film

French duo have been inserted into famous films and TV from The Joker to Squid Game to promote new Work Your World initiative

The annual Publicis Groupe Christmas skit is out, and they've been at the VFX. 
 
The video features chief executive and chairman Arthur Sadoun and his predecessor Maurice Lévy pondering the company's new Work Your World initiative, which allows employees to work anywhere for six weeks per year.
 
As the duo name places where they could work, such as New York and South Korea, we see their faces superimposed within well-known film and TV scenes relating to those locations.
 
For example, Lévy capers as The Joker in New York and Sadoun takes fright as the idea of working in South Korea puts him in the middle of the savage Squid Game.
Source:
Campaign India

Related Articles

Just Published

1 day ago

How big can big get?

Animal’s senior partner opines that the Omnicom-IPG merger pressures independents to double down on creativity, offering a unique edge against automated mega-agency dominance.

1 day ago

Dentsu India offices raided amid allegations of ...

The Enforcement Directorate seized cash, gold, and documents in an alleged embezzlement case that also involves Suumaya Industries.

1 day ago

Meta meltdown: How agencies are coping with social ...

SOUNDING BOARD: Campaign explores how the recent Instagram, Facebook, and WhatsApp outage stalled campaigns and has once again sparked debates about over-reliance on these platforms.

1 day ago

WPP and Universal Music Group partner to connect ...

This partnership will enable WPP clients to connect with audiences worldwide through music-focused campaigns built around data-driven insights.