Watch the films here
Amazon India has rolled out a campaign '#HarPalFashionable' (stay fashionable every moment) featuring actor Ananya Panday to showcase its range of fashion offerings and the convenience of online shopping.
The films through Panday highlight the essence of staying fashionable at every moment. Through Panday, the first two film aims to take on the perception that Amazon isn't a destination to shop fashion and beauty products. The third film is for Amazon's 'Wardrobe Refresh Sale'.
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With ad spend set to explode in the sector, the payments brand launched its media network this week.
The network was launched with Breakr, a creator agency platform attempting to combat creator economy payment barriers.
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The global campaign was created by Zulu Alpha Kilo’s New York and Toronto offices.
The next edge in marketing isn’t louder storytelling; it’s better listening.
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