Aamir Khan and Star Sports Network cheer for the men in blue

Watch the film conceptualised in-house here

May 27, 2022 10:10:00 AM | Video | Campaign India Team

Star Sports Network has rolled out a campaign titled '#ChaseTheRecord' featuring actor Aamir Khan for the upcoming Paytm T20I 2022 between India and South Africa.
 
The sports network is the official broadcaster of the cricketing series. 
 
Conceptualised by Star Sports' in-house team, the film showcases Khan donning the team India jersey while echoing the chorus of fans and waiting to be part of this historic occasion. Khan cheers for the men in blue to #ChaseTheRecord and hopes they continue their winning streak by winning match number 13.
 
A Star Sports spokesperson said, “Following an exciting IPL, the focus now shifts to bilateral series which brings back the ‘believe in blue’ narrative as team India plays for another world record. The campaign puts into perspective the tremendous fan support and belief the country has behind the men in blue. This will be a continuing journey across the calendar of events that lead to the main ICC T20 World Cup later this year. Aamir Khan was a natural fit for this film, and he has been exceptional in making the clarion call to viewers and fans to back the men in blue.”